About University Spirit / PurdueGear.com
Welcome to University Spirit / PurdueGear.com online and your opportunity to shop where the coaches and players shop in person! The goal of University Spirit has always been to provide the highest quality and greatest variety of Purdue merchandise available. From sportswear to souvenirs, "If it's Gold & Black, we've got it...and more!" We look forward to offering our unique collegiate products to our many loyal Boilermaker fans and friends worldwide.

History
Gary Edmondson founded the parent company of University Spirit - Goldden Corporation - in 1979. A Purdue graduate, Gary planned to combine his passion for his alma mater with an exciting retail venture that would truly blend business and pleasure. Today, Goldden operates three retail locations in the greater Lafayette area, as well as a successful catalog and internet division.